Город МОСКОВСКИЙ
00:28:57

CAC, LTV, MRR, and more | Growth Metrics for Startups

Аватар
Маркетология: управление онлайн-рекламой
Просмотры:
34
Дата загрузки:
29.12.2023 01:38
Длительность:
00:28:57
Категория:
Лайфстайл

Описание

This workshop is done in collaboration with our partner #StartupLithuania. Visit their website to learn more:
https://www.startuplithuania.com/
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Running a startup, you don't want to look at the wrong metrics. Instead, you want to exactly understand what's working, what's not working, and how to improve things. Therefore, you need to track the metrics that will give you the results and help you grow.

Those metrics are the Growth Metrics, and in this workshop, the CEO and CFO of Calqulate Niko Laine talks about them. He also covers the startup finance stack and the calculations needed to get important data.

Customer Acquisition Cost, Lifetime value, Monthly Recurring Revenue, Churn - they all are interconnected and together construct an insightful and detailed picture of your company.
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To organise your finance stack and automate the most important Growth Metrics visit https://www.calqulate.io/ and book a demo today.

Don't miss our future events!
Follow us on Linkedin: https://www.linkedin.com/company/calq...
And on Instagram: https://www.instagram.com/calqulate/

#Calqulate #metrics #startup #webinar #CAC #LTV #MRR

TIMESTAMPS:

00:00 - 01:35 The introduction
01:36 - 03:27 Startup Lithuania and its collaboration with Calqulate
03:28 - 05:35 Chopsticks... I'm sorry, what?
05:36 - 07:50 Don't look at the KPI alone
07:51 - 12:28 Where do metrics come from:?
12:29 - 17:18 5 metrics for a growing business
17:19 - 20:40 Customer Acquisition Cost
20:41 - 22:14 Average Revenue per Account
22:15 - 23:07 Monthly Recurring Revenue
23:08 - 25:27 Churn
25:28 - 28:00 Lifetime Value
28:01 - 28:56 A philosophical conclusion

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