The Importance of SEO & Evolving your Strategy for AI Optimization

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Search engine and AI optimization is in a state of constant evolution, so it’s important to keep moving to fit with the algorithm. If you can do this, you can boost your online presence and maximize the traction you get from it.

For this month’s Tech Tuesday, we are excited to welcome Casey Nifong, the founder of Mountain Laurel Digital, a full-service digital marketing and branding agency.

This workshop will be focused on the evolution of SEO in a world where search is becoming a more and more “personalized results” oriented landscape.

During May’s Tech Tuesday webinar, Casey will be sharing:

Discoveries about SEOs mechanics and how its technical nature is becoming more dynamic
Methods + ingredients she uses to make it a success for the brands her team works alongside including research elements and getting creative with intention-based strategies

How SEO’s characteristics are pushing for a more holistic content approach.